Keys to the Retailer’s Success: Engagement & Automation
- Engagement - Moving from service to an engagement focus?
- Automation - Simplifying the customers’ world
- Agility - Embracing change and speed
We challenge the legacy energy retailer mind-set of focusing on Service and Price and explore the emerging buying habits of the younger population. By analysing other markets and leading energy retailers around the world we can and reveal how companies should modify their strategy through automation, simplicity and community, to transform the current “transactional market” into a “relational market,” and prepare their businesses for the customers of the future, not customers of the past.
All presentations in this stream
- 14:00 Introduction by the Chairperson
- 14:10 Smart, Flexible Electricity Services. Three Consumer Questions:
- 14:30 Consumer Segmented, Consumer Satisfied
- 14:50 Creating a Positive Consumer Experience
- 15:30 Coffee Break
- 16:00 Building Emotional Connection with the Energy Consumer
- 16:20 The Business Case for Residential Demand Response
- 16:40 New Services by a New Market Entrant
- 17:00 What Happens if I Pull that Lever? How Experiments can Transform Customer Engagement
- 17:20 Chairman Closing Remarks